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About

Hello!
I’m Edna, a multidisciplinary visual designer.

Since I was a child, I've always had a vivid imagination. I love solving problems and envisioning creative solutions. There's nothing quite like the thrill of bringing something I’ve imagined to life with a clear purpose.

After graduating, I was lucky enough to join a small, welcoming creative agency where I could expand my knowledge and lay a solid foundation for my career.

Nearly five years later, I decided it was time to take the next step and open my own studio. Unfortunately, the global and local challenges brought on by the pandemic made it a bit of a tough moment to launch. But during this time, I found a unique way to channel my creativity through food. My natural inclination to arrange and create visually appealing objects led me to explore a new path, and I co-founded a food photography studio: Chalk Studio.

Fast forward a few years, here I am following my inner force to expand and experience new paths of creation once again. I found myself brainstorming, filming and editing short-form videos for a new brand I created: ekologicno. It is a brand about climate change awareness and sustainable living. 

Somewhere along the way, I realised I will never be a designer with a single focus of specialisation. My pull toward new exploration and expansion is my greatest strength. Each time I change direction, I add a new set of skills which always get incorporated into my future projects as a set of tools. 

One thing that doesn't change, however, is my desire to design and organise visual space and communication.